Crossing the Chasm, 3rd Edition: Marketing and Selling …
https://www.amazon.com/Crossing-Chasm-3rd-Disruptive-Mainstream-ebook/dp/B00DB3D81G
webJan 28, 2014 · In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle - which begins with innovators and moves to early adopters, early majority, late majority, and laggards - there is a vast chasm between the early adopters and the early majority. Reviews: 2.3K Author: Geoffrey A. Moore
Reviews: 2.3K
Author: Geoffrey A. Moore
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