Keyword Analysis & Research: mccann erickson berlin

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Frequently Asked Questions

Is McCann a part of McCann Worldgroup?

McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, branding firm FutureBrand, and public-relations and strategic-communications agency Weber Shandwick.

What does McCann Erickson do in Mad Men?

In the AMC series Mad Men, an executive at McCann Erickson is introduced in Season 1 as showing great interest in poaching Don Draper away from Sterling Cooper. This attempt is ultimately unsuccessful but McCann would feature as a background adversary to Sterling Cooper for most of the series.

Why work with McCann?

With operations in over 100 countries and a century of multinational brand communications experience, McCann has been acknowledged as the architect of the modern global advertising agency model as well as the creator of some of the best-known and most iconic global, regional and local advertising campaigns.

What famous jingle did McCann Erickson write?

McCann Erickson also developed the "Army Strong" campaign for the United States Army. The company also developed the MasterCard commercial saying "There are some things money can't buy. For everything else, there's MasterCard", as well as the Rice-a-Roni jingle (based on a 1923 song, " Barney Google ").

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