Keyword Analysis & Research: starbucks logo


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What does the Starbucks logo stand for?

The original Starbucks logo was the image of a “twin-tailed mermaid”, or siren. Greek mythology has it that sirens lured sailors to shipwreck off the coast of an island in the South Pacific, also sometime referred to as Starbuck Island5. The logo was used by the original Starbucks founders to lure coffee lovers from everywhere.

What is the meaning and story behind the Starbucks logo?

What Is The Meaning And Story Behind The Starbucks Logo? The original Starbucks logo was the image of a “twin-tailed mermaid”, or siren. Greek mythology has it that sirens lured sailors to shipwreck off the coast of an island in the South Pacific, also sometimes referred to as Starbuck Islands.


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