What is Customer Data Platform? Best CDP Software in The …
https://learn.g2.com/customer-data-platforms
WEBMar 17, 2021 · A customer data platform (CDP) is a software that collects, classifies, and analyzes data across all platforms. By centralizing user data from both online and offline channels, CDPs can offer marketing teams a 360-degree view of their customers at all stages across a journey. Why do you need to know about CDPs?
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