| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| expectancy theory scholarly articles | 1.42 | 0.2 | 153 | 19 | 36 |
| expectancy | 0.86 | 0.5 | 1501 | 55 | 10 |
| theory | 1.48 | 0.5 | 1300 | 37 | 6 |
| scholarly | 1.53 | 0.3 | 5990 | 21 | 9 |
| articles | 1.92 | 0.5 | 1467 | 15 | 8 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| expectancy theory scholarly articles | 1.68 | 1 | 1775 | 77 |
