| Keyword | CPC | PCC | Volume | Score | Length of keyword |
|---|---|---|---|---|---|
| favoring form over substance | 1.42 | 0.1 | 4530 | 29 | 28 |
| favoring | 1.11 | 0.6 | 5775 | 5 | 8 |
| form | 0.38 | 0.8 | 3487 | 50 | 4 |
| over | 1.27 | 0.5 | 6245 | 96 | 4 |
| substance | 1.6 | 0.4 | 2970 | 83 | 9 |
| Keyword | CPC | PCC | Volume | Score |
|---|---|---|---|---|
| favoring form over substance | 1.18 | 0.8 | 8605 | 39 |
