Keyword Analysis & Research: vsco aesthetic

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What is the VSCO Girl aesthetic?

The VSCO girl aesthetic was inspired by the VSCO phone editing app that enables users to apply high-contrast, temperature-warped filters to their Instagram photos, per Vox.

What is a VSCO preppy aesthetic?

The VSCO Preppy visual aesthetic is influenced by the VSCO and Boho aesthetics but it is seen as more wealthy due the addition of luxury bags and sneakers, hence the Preppy part of the name. VSCO Preppies tend to associate The Evil Eye with their outfits as well; but do not usually know the true religious meaning behind it.

What is a VSCO filter?

VSCO is a family of aesthetics named in reference to a photography app called VSCO (formerly known as VSCO Cam), created by Joel Flory and Greg Lutze in 2011. VSCO gained prominence with its in-app suite of features that allow users to edit with preset filters and tools.

What is dark VSCO?

Dark VSCO is an aesthetic that similar to VSCO girl but is more mature and has darker themes. The colours are more muted, usually consisting of light or dark grey, black and white.

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